A campaign built upon the existing brand of Choice Bank #PeopleFirst. Choice Bank customers have
the freedom to pursue their passions, while still receiving the trusted financial services they deserve.
The campaign showcased the multifaceted NFL wide receiver Adam Thielen, as he embarks on a journey to pursue his love for serving the perfect cup of coffee. Culminating with the merge of Adam’s two worlds, “All-pro wide receiver by trade, hall of fame barista by Choice.” He echos the assurance
of the Choice Bank customer.

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2023 Ad Fed The Show Bronze Pin:
Regional/National Television Commercial